IT WILL NOT ALWAYS BE SUMMER


 

Creating short films to promote clothing brands is nothing new but this film by Ryan Hope, “It Will Not Always Be Summer” takes the genre entirely to a new level. Shot for River Island, a UK based fashion label, the film marks the launch of their new collection in collaboration with designer William Tempest. Director Ryan Hope is part of the incredibly talented White Lodge agency and his lavish, decadent and somewhat dark film lands somewhere between The Great Gatsby and Eyes Wide Shut.

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